Graham Media Group has named Stephanie Slagle to the newly created position of Senior Director, Brand Agency and Sales Strategy.
In Slagle’s career, which includes more than 20 years in media, she has served in many roles, including Research Director, Account Executive, Local Sales Manager, Digital Sales Manager & Digital Director. Her passion for learning and teaching has helped her build enthusiastic, client-focused teams for more than 15 years.
Slagle spent the last nine years at Dispatch Broadcast Group, acquired by TEGNA in August 2019, building and managing the digital departments for WBNS TV, WBNS Radio and the Columbus Dispatch, prior to its sale to Gatehouse Media. She excels at navigating the digital media marketplace and helping sales teams build and deliver digital solutions.
In 2017, Slagle led the launch of Pixelent Digital, WBNS’s full-service Digital Agency serving data-driven results to clients. Pixelent Digital offered brand strategy, digital strategy and a full suite of digital services including connected TV, programmatic targeted display, native advertising, search, social and all the elements needed to deliver the best return on investment to customers.
“We’re excited to have Stephanie join the team," said Catherine Badalamente, VP & Chief Innovation Officer at Graham Media Group. “She’s a leader in the industry who will bring her vast knowledge and experience to our local media hubs, helping them build and execute innovative brand strategies for our valued clients.”
Slagle has a passion for mentoring talented future leaders. She helped launch and she served as the president for Columbus Women in Digital, where she helped many women begin their digital careers.
For the last three years, Slagle has served on the board of the Local Media Association, which is dedicated to creating sustainable business models for local media companies.