in your town

WSLS launches pop-up newscast, prepares to go 'In Your Town'

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WSLS 10 is preparing to take the news on the road and launch a new initiative, WSLS 10 "In Your Town."

Starting in May, WSLS 10 News will be LIVE in a different city every other Friday through November.

“We are passionate about informing and celebrating our communities,” said Margaret Kreger Ashburn, news director for WSLS 10. “This pop-up newscast is more than a tactic. This is our home too, and we are eager to feature extraordinary actions happening all around us.”

WSLS 10 "In Your Town" is an opportunity to help knit communities together.

“WSLS 10 is here to serve others. We are honored to elevate diverse voices, emphasize good news, and shine light on those providing meaningful contributions in our neighborhoods,” said Chrissy Funk, creative services director for WSLS 10.

“This project supports our ongoing commitment to listen and share the perspective of the people in our diverse communities,” said WSLS 10 Vice President and General Manager Jaimie León. “WSLS 10 'In Your Town' is an innovative approach to telling stories that matter here. I applaud the team for taking this on.”

Come, explore more of Southwest and Central Virginia with WSLS 10!

This fun and socially distant promo was shot and edited by creative services producers Rafael Ibarra and Andy DePue.